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Troovy

The Healthy Mix Veggie Chips - Zesty Masala

Name: The Healthy Mix Veggie Chips - Zesty Masala
Brand: Troovy

Use in moderation SafeShelf · review pending

NOVA 4high fiberno preservativesno palm oilno artificial coloursvegetable-basedgluten-freelactose-freepregnancy-safenut-freediabetic-safeenjoy in moderation

Serving

35 g

Pack

200 g

Ingredients

Barcode

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01 — Ingredient mix

What’s in the box, ranked from most concerning.

Each ingredient gets a tier from our researched dossier. The list sorts worst-first; the donut summarises the distribution. Tap any ingredient for its full dossier.

Caution · 2 ingredients shown

Caution2 of 8 ingredients

KhaandCaution

Soy ProteinCaution

Cleared 5▾

Base Mix (Beetroot, Carrot, Spinach, Urad Dal, Sabudana Flour)Cleared

Rice Bran OilCleared

Corn StarchCleared

Iodised SaltCleared

Dehydrated Vegetable (Tamarind, Onion, Garlic, Tomato, Mango, Lemon)Cleared

Unknown 1▾

Spices & CondimentsUnknown

02 — Claims audit

Every label claim, fact-checked.

We treat each claim as a question — does what’s inside back it up? Tap a claim for the reasoning.

5/13

claims fully supported

“All Natural Ingredients”misleading

Most ingredients are whole-food or minimally processed, but soy protein (typically an isolate or concentrate produced by industrial extraction) is not a 'natural' ingredient in the traditional sense. The claim lacks a regulatory definition under FSSAI.

“High Protein”false

Protein is 11.2 g/100 g, contributing approximately 9.9% of total energy (44.8 kcal from protein ÷ 452 kcal). FSSAI defines 'high protein' as ≥20% of energy from protein. This product does not meet that threshold.

“High Fibre”true

Dietary fibre is 10.5 g/100 g, which exceeds the FSSAI high-fibre threshold of 6 g/100 g. The claim is fully supported.

“No Palm Oil”true

The only declared fat source is rice bran oil. No palm oil or palm-derived ingredient appears anywhere in the ingredient list.

“No Preservatives”true

No preservative-category additive (e.g., sodium benzoate, potassium sorbate) appears in the ingredient list.

“27% of Child's Daily Protein Need”misleading

The product's own RDA table (EXTRA INFORMATION) shows 34% of protein RDA for 7–9 year olds per 70 g serve. The figure '27%' does not appear in any data source and contradicts the label's own RDA table.

“34% of Child's Daily Protein Need”true

The rdaTable7to9YearOlds in EXTRA INFORMATION explicitly lists protein at 34% per serve (based on ICMR-2020 for 7–9 year olds at a 70 g serve size).

“Safe for Kids”unverified

A 'Safe for Kids' certification is listed in EXTRA INFORMATION, but no certifying body, standard, or third-party auditor is identified. The product contains soy (major allergen), high sodium (21% RDA per serve for adults, higher proportionally for younger children), and urad dal, for which FSSAI advises medical supervision in children under 5. The self-certified claim cannot be independently verified.

“Naturally High in Protein & Fibre”misleading

Fibre at 10.5 g/100 g is genuinely high and comes largely from natural vegetable and legume ingredients. However, protein partially relies on added soy protein isolate — an industrial ingredient — making the 'naturally' qualifier misleading for the protein component. Fibre is natural; protein is boosted industrially.

“Protein of 1 glass of milk (~250ml)”misleading

250 ml whole milk provides approximately 8–8.5 g protein. At the label's stated 70 g serve, this product provides ~7.84 g protein — approximately in that range. At the admin-entered 35 g serve it provides only ~3.9 g, which would not match. The claim is directionally supportable only at the 70 g serve size; the serve-size discrepancy is a confounding factor.

“Fibre of 2 bananas (~1 large banana)”true

A large banana contains approximately 3–3.5 g fibre; two bananas ≈ 6–7 g. At the 70 g label serve, this product delivers ~7.35 g fibre, consistent with the claim. At 35 g serve it delivers ~3.7 g (roughly one banana). The claim holds at the 70 g label serve size.

“Too good to be true?”unverified

This is a rhetorical brand tagline, not a nutrition or health claim. No factual verification is applicable.

“Protein Snack”misleading

Protein accounts for ~10% of total energy, below the FSSAI ≥20% threshold for a 'high protein' designation. While 11.2 g/100 g is above average for a snack chip, positioning the product as a 'protein snack' without meeting the regulatory standard is an overstatement.

03 — The fuller picture

Read the whole thing if a one-line verdict isn’t enough.

What’s in favour, and what’s working against it

In favour

Genuinely high dietary fibre: 10.5 g per 100 g (exceeds FSSAI high-fibre threshold of 6 g/100 g)
No artificial colours, flavours, or preservatives declared
No palm oil; uses rice bran oil with a favourable fatty acid profile
Zero trans fat confirmed on label
Real vegetable and legume base (beetroot, carrot, spinach, urad dal)
Zero added sugar; all 4.5 g sugar is naturally occurring

Working against

NOVA 4 ultra-processed: contains soy protein isolate as a separate functional ingredient
High sodium at 600 mg/100 g; one 70 g label-serve delivers ~420 mg (21% adult RDA)
'High Protein' claim overstated; protein is only ~10% of energy, not ≥20% required by FSSAI
Khaand (unrefined cane sugar, ≥90% sucrose) listed as an ingredient despite '0% added sugar' RDA entry — warrants caution for diabetics
Serving-size discrepancy (35 g in admin data vs 70 g on physical label caveats) makes per-serve figures ambiguous
Contains soy — a major allergen requiring strict label attention

Who should approach with care

Kidney Disease — Spinach (high oxalate, posing significant nephrolithiasis and CKD progression risk), combined with tamarind, tomato, mango, carrot, urad dal (potassium, phosphorus, oxalate), and iodised salt (sodium and iodine load) create a multi-pathway burden on impaired kidneys that warrants avoidance.

Infants — Iodised salt is categorically inappropriate for infants due to immature renal function; additionally urad dal, soy protein, onion, garlic, and lemon are all flagged as unsuitable or requiring medical supervision for children under 12 months.

Diabetes — Khaand (≥90% sucrose), tapioca starch, and corn starch all carry high glycaemic indices that can cause rapid postprandial blood glucose spikes; tamarind may also potentiate hypoglycaemic medications, and mango adds free sugars.

Hypertension — Sodium is 600 mg/100 g (420 mg per 70 g serve, 21% adult RDA) from iodised salt, and khaand's sucrose content is independently associated with elevated blood pressure and metabolic syndrome.

Heart Disease — High dietary sodium from iodised salt promotes fluid retention and cardiovascular load; tamarind may enhance aspirin/NSAID bioavailability raising bleeding risk; and high-dose garlic compounds may potentiate antihypertensive or anticoagulant therapy.

Thyroid Disease — Soy protein isoflavones may impair thyroid hormone synthesis and reduce levothyroxine absorption, and excess iodine from iodised salt can precipitate iodine-induced thyrotoxicosis or worsen Hashimoto's/Graves' disease.

Pregnancy — High-dose soy protein delivers concentrated phytoestrogens with hormonal activity that warrant medical review during pregnancy; iodine from iodised salt may be insufficient alone to meet elevated pregnancy requirements (200–250 µg/day) while excess is also harmful to fetal neurodevelopment.

Lactation — Iodised salt alone may not meet the elevated iodine requirements of lactating women (200 µg/day per EFSA), and a clinician should assess whether additional iodine supplementation is needed.

Children — WHO guidelines recommend restricting free sugars to <10% of total energy in children's diets (khaand is ≥90% sucrose); long-term high-dose soy protein isoflavone intake raises theoretical concerns about hormonal effects during development.

Gout — Urad dal's moderate-to-high purine content, fructose released from khaand hydrolysis, and tamarind's tartaric acid content collectively elevate uric acid production and may trigger or worsen gout flares.

Ibs — Multiple high-FODMAP ingredients are present simultaneously — onion and garlic (fructans), mango (polyols), tamarind (fibre and tartaric acid), urad dal (galacto-oligosaccharides), corn starch, and tapioca starch — making symptom aggravation likely in IBS sufferers.

Ibd — Spinach (oxalate-driven gut hyperoxaluria), urad dal (high insoluble fibre), onion and garlic (fructans and irritant organosulfur compounds), and lemon (high acidity) may all aggravate mucosal inflammation during active flares of Crohn's disease or ulcerative colitis.

Liver Disease — Patients with hepatic conditions requiring fat restriction should consult a physician, as rice bran oil adds to overall dietary fat load which is metabolised via hepatic pathways.

Gluten Intolerance — Corn starch is naturally gluten-free but cross-contamination with wheat during milling is a documented risk; individuals with coeliac disease should use only certified gluten-free products and cannot rely on this product without such certification.

Migraine — Dehydrated onion contains histamine and biogenic amines that may act as dietary migraine triggers in susceptible individuals.

The full analysis

Troovy's veggie chips are popular with health-conscious parents looking for a snack that goes beyond plain potato crisps — the product genuinely delivers on fibre (10.5 g/100 g, legitimately high) and uses real vegetable and legume ingredients with no artificial colours or preservatives. However, several flags temper the health halo: soy protein isolate pushes this into NOVA 4 ultra-processed territory; sodium is meaningfully high at 600 mg/100 g; the 'High Protein' tagline overstates reality since protein contributes only ~10% of total energy, well below FSSAI's 20%-energy threshold; and a confusing serving-size discrepancy (35 g on admin intake vs 70 g on the physical label) affects how all per-serve nutrition figures read. The single most useful thing a consumer should know: the fibre claim is real and backed by data, but the protein marketing is largely a numbers game shaped by an unusually large stated serving size.

Region

Source

MANUAL

Analysis

Independently researched