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This product targets fitness-conscious consumers seeking a plant-based, high-protein supplement that avoids artificial sweeteners and added sugars. Its nutritional profile is genuinely strong — ~25 g protein per serving, zero added sugar, and only ~1.8 g fat — and sweetened naturally with monk fruit extract. However, it is an ultra-processed formulation (NOVA 4) by design: peanut protein isolate, MCT oil, sunflower lecithin, and xanthan gum are industrial ingredients absent from home kitchens. The most important single fact for a new buyer: peanut protein carries one of the highest anaphylaxis risks of any food ingredient, and combined caffeine from both coffee beans and cocoa powder means this product is unsuitable for children, pregnant and breastfeeding women, and anyone with a heart or hypertension condition without medical clearance.