⌕ ZoomPhoto from the brand's official website
Each ingredient gets a tier from our researched dossier. The list sorts worst-first; the donut summarises the distribution. Tap any ingredient for its full dossier.
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These cookies appeal to urban health-conscious consumers looking for a cleaner alternative to conventional biscuits — no wheat, no artificial additives, no preservatives, and sweetened only with coconut jaggery and raisins. The ingredient list is genuinely short and recognisable, and fibre (7.22 g/100 g) and protein (8.81 g/100 g) are meaningful. The main watch-outs are the moderately high saturated fat (13.16 g/100 g, largely from coconut and desiccated coconut) and total sugars (22.29 g/100 g), the presence of cinnamon whose coumarin content depends on species (cassia vs Ceylon, undisclosed), and the facility-level cross-contact with whole grains and peanuts that makes the 'Wheat Free' claim incomplete for coeliac consumers. The most useful single thing to know: this is one of the cleaner cookie options available in India, but the sugar and saturated fat content means it is still a treat, not a health food.
