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Haldiram's Nimbu Masala is a popular grab-and-go namkeen bought by South Asian snack lovers looking for a tangy, spiced crunch. The product is fried in a blend of cottonseed, corn, and palmolein oils — all of which carry cardiovascular caution signals — and contains three declared E-number additives (E330, E160c, E551) that firmly place it in the NOVA 4 ultra-processed category. Sodium content is moderate at 350 mg per 100 g, though the raw label OCR captured a conflicting figure of 1010 mg/100 g that may be a transcription error and warrants verification against the physical pack. Sugar is low (1 g/100 g) and there are no artificial colours or sweeteners. The single most useful thing to know: this is a NOVA 4 ultra-processed snack best treated as an occasional indulgence, especially for people managing blood pressure, heart disease, or kidney conditions.