⌕ ZoomPhoto from the brand's official website
Each ingredient gets a tier from our researched dossier. The list sorts worst-first; the donut summarises the distribution. Tap any ingredient for its full dossier.
We treat each claim as a question — does what’s inside back it up? Tap a claim for the reasoning.
This product targets health-conscious, dairy-avoiding consumers who want a millet-based alternative to cow's milk. The millet and oat base is genuinely nutritious and the vitamin-mineral fortification (calcium, B1, B2, B12, D) adds real value, especially for vegans. However, the presence of multiple food additives — E340 (acidity regulator), E418 and E440 (stabilisers), and natural flavourings — firmly places it in the ultra-processed (NOVA 4) category, which is the most important single thing a curious consumer should know before reaching for this as a 'clean' health drink. Cocoa content is only 1%, sugar contributes 6.92g per 100ml (of which 3.86g is added), and the product's 'Amaranth' listing warrants attention: in the context of a grain-based milk the ingredient is almost certainly amaranth grain (Amaranthus), but the ingredient dossier was mapped to E123 (synthetic azo dye); consumers and the brand should clarify this on the label to avoid regulatory ambiguity.
