⌕ ZoomPhoto from the brand's official website
Each ingredient gets a tier from our researched dossier. The list sorts worst-first; the donut summarises the distribution. Tap any ingredient for its full dossier.
Reviewed and added to SafeShelf — every ingredient checked against our safety, regulatory and processing standards.
We treat each claim as a question — does what’s inside back it up? Tap a claim for the reasoning.
Nourish Organics Cocoa Crunch Granola targets health-conscious urban Indian consumers seeking a 'clean label' breakfast or snack. The product earns its positioning reasonably well: the ingredient list is composed entirely of whole foods and minimally processed naturals, with no artificial colours, sweeteners, emulsifiers, or preservatives. The primary flags are nutritional rather than chemical — honey and coconut nectar together account for 17% of the recipe and contribute free sugars that matter for diabetic and low-sugar-diet consumers, and the tree-nut and sesame allergen load is substantial. One ingredient dossier (Amaranth) was incorrectly matched to the synthetic red azo dye E123 in our database; the product clearly uses amaranth grain (Chenopodium quinoa ssp.), not the food colour — consumers can disregard any dye-related concern. The single most useful takeaway: this granola is a genuinely minimally adulterated product, but the per-serving (27 g) fibre and protein figures are modest, making the 'Rich in Fibre' and '14.46% Protein' label language the least defensible aspects of its marketing.
