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The Whole Truth's Unflavoured Whey Protein Isolate is a near-minimal sports supplement aimed at fitness-conscious Indian consumers who want a high-protein, no-frills powder without sweeteners, flavours, or unnecessary additives. With 30g of protein per 35g scoop and a remarkably short ingredient list, it genuinely delivers on most of its transparency claims — the amino acid profile checks out, the certifications are real, and there are zero added sugars, flavours, or preservatives. The most important caveat: lecithin (an emulsifier additive, however tiny at <0.1%) technically pushes this into NOVA 4 ultra-processed territory by classification rules, and the source of that lecithin (soy vs. sunflower vs. egg) is not disclosed on the label, which matters for allergy-sensitive buyers.