⌕ ZoomPhoto from the brand's official website
Each ingredient gets a tier from our researched dossier. The list sorts worst-first; the donut summarises the distribution. Tap any ingredient for its full dossier.
We treat each claim as a question — does what’s inside back it up? Tap a claim for the reasoning.
This product targets health-conscious Indian consumers seeking the trending benefits of apple cider vinegar in a convenient, palatable format. On the surface it delivers a reasonable 500 mg ACV dose plus meaningful B6 and B12 contributions per serving. However, the most important thing a curious consumer should know is that the product contains sodium propyl paraben (E217), a preservative banned in EU food use since 2004 due to unresolved reproductive and endocrine-disruption concerns — and yet the label boldly claims 'No Preservatives', which is directly and unambiguously false. The simultaneous presence of sucralose, maltodextrin, nature-identical flavouring, and two paraben preservatives firmly classifies this as ultra-processed (NOVA 4), making it unsuitable for children, infants, pregnant women, and lactating mothers in particular.