⌕ ZoomPhoto from the brand's official website
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Reviewed and added to SafeShelf — every ingredient checked against our safety, regulatory and processing standards.
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This product is a minimally processed staple grain aimed at health-conscious households willing to pay a premium for pesticide-free, organically certified rice. Its organic credentials are genuinely robust—NPOP certification (NPOP/NAB/009), independent inspection by SGS India Pvt. Ltd., and the government-backed Jaivik Bharat mark all corroborate the label claims. The one nuance every buyer should know: organic certification eliminates synthetic pesticide residues but does nothing to reduce rice's inherent tendency to accumulate inorganic arsenic from flooded paddy soils, a concern especially relevant for infants, young children, and pregnant women who should vary their grain intake rather than depending heavily on rice.
